GRaphic Design & illustration
This was a fun project consisting of designing honey labels to appeal to everyone who does the grocery shopping. BeeSpoke was the chosen name and it suited the product. This is a collaborative project with Decipher Design
You could do this with a headline or slogan (such as VW’s “Drivers Wanted” campaign), color or layout (Target’s new colorful, simple ads are a testimony to this) or illustration (such as the Red Bull characters or Zoloft’s depressed ball and his ladybug friend). All good advertising copy is comprised of the same basic elements.
